Sentech Windows

Product.

Architectural Product Photography is about creating hero page-stopper images that stimulate one response — WOW. “Wow, that wall.” "Wow, that ceiling." "Wow, that view through those windows."

Usually, as an architectural photographer, my job is to widen my perspective and boil down the greatness of every space I shoot. But with Architectural Product Photography, it’s the other way around. And yes, a wide view of how products fit into the building is good but the real powerful shots of product come when you’re pretty close up, adding drama and focus to a floor or ceiling, or something in between.

Getting up close and personal with an architectural product and telling its full story is what Architectural Product Photography is all about.